When starting a new business or operating an existing one, it is essential to develop and maintain a basic understanding of the changing world in which the business is operating.
- Business Planning
- Business Statistics
- Business Definition
- Business Survival
- Economic Environment
Market share is an allocation of total sales of similar businesses. Utilize results of the market evaluation and competition analysis to realistically estimate if there is room for another "like" business.
Marketing involves activities necessary for getting and keeping customers. A carefully conceived and executed marketing plan, focusing on the customer, is a major contribution to business success. Develop your overall marketing strategy by considering how the product/service will help the customer.
The type of product or service offered will often influence how accessible you need to be to your market. Once the market is defined and competition has been identified and analyzed, site location becomes easier. Choose your location carefully. Answering the following questions will help in choosing a location with the best advantages.